Green Spark Group | Founder/President
Zena is a sustainable production subject matter expert who has been working to change the climate of entertainment. In 2014, she founded Green Spark Group, a sustainability consulting firm that serves the motion picture industry in the United States and Canada. Zena manages on-production strategy, best practice implementation and data analysis. She works with corporations on sustainability strategy, goal setting and key performance indicator development. She has cultivated multi-stakeholder programs and contributed as lead author to the Creative Industries Pact for Sustainable Action that unite the motion picture industry around sustainability and has created events like the Sustainable Production Forum to accelerate knowledge sharing. Previously she served as the Executive Director of the International Sustainable Campus Network (ISCN), a global forum to support leading colleges, universities, and corporate campuses in the exchange of information, ideas, and best practices for achieving sustainable campus operations and integrating sustainability in operations, research and teaching. Zena holds a Master’s Degree in Environmental Management from Harvard University.