CBC | Executive Director, Marketing & Communications
As Executive Director of Marketing & Communications, Maya leads CBC’s innovative marketing, communications, research, scheduling, brand and creative teams to drive audience engagement across all platforms and programming. With a tenure of more than 11 years in marketing and communications leadership at CBC, Maya returned to the national public broadcaster in May 2021 after serving as Executive Director, Communications Strategy & Stakeholder Relations at the University of Toronto for two years. In that position, Maya was responsible for a range of portfolios including strategic planning, issues management and internal communications. Prior to that, Maya was Director of Marketing & Communications at CBC and led integrated, multiplatform marketing campaigns for CBC News & Current Affairs, CBC Docs, CBC Podcasts and CBC Music. Throughout her career, Maya has been a champion for engagement and inclusion, including advocating for and implementing new inclusion and equity plans, hiring practices and mentorship initiatives at CBC.