Touchwood PR | VP, Communications & Marketing / BIPOC TV & Film | Board Member

Judy Lung is a Communications & Marketing executive with 20 years of experience creating PR, marketing, and social media campaigns for some of Canada’s leading arts & entertainment organizations. Known for developing innovative audience-building strategies and championing Canadian content and talent both at home and on the international stage, Lung has held roles in all areas of the industry and has worked in-house and agency-side with broadcasters, producers, distributors, and cultural institutions. Currently, Lung is Vice President, Communications & Marketing for Touchwood PR, an entertainment PR firm whose clients include Netflix, Cineplex, Focus Features, Fan Expo, and the Toronto Reel Asian International Festival. Lung is a frequent speaker at industry events about current trends, best practices, and the evolving role of entertainment PR & marketing. Recent speaking engagements include presentations for the Toronto International Film Festival Industry Conference, Canadian Film Centre, Ryerson School of Journalism, and Women in Film & Television. Lung sits on the board of BIPOC TV & FILM, a not-for-profit organization committed to increasing representation of Black, Indigenous, and People of Colour in front of and behind the camera. In this capacity, she spearheaded HireBIPOC, an initiative to change hiring practices and increase opportunities for BIPOC creatives and crew in the media industry, which launched in Fall 2020.