Tracey Friesen

Managing Vice-President, BC Producers Branch


As CMPA-BC’s managing VP, Tracey represents and supports BC-based independent production companies, plus oversees branch operations.

In her role she leads efforts to engage with government agencies and industry stakeholders across the province. In addition to her BC-focused responsibilities, Tracey also provides strategic input to the national organization and its members on a number of key files, including sustainability and climate action.

Tracey has over 30 years’ experience in Canada’s cultural sector. She spent more than a decade at the National Film Board, where she earned producer or executive credits on dozens of film, animation and interactive projects. Other contracts have included Rainmaker Digital Pictures in the ‘90s, the start-up phase of Roundhouse Radio, major research papers for DOC and Inspirit Foundation, and more recently the David Suzuki Foundation, as director of communications. Tracey is also an author and founder of Story Money Impact, the charitable organization advancing education around media impact. In 2013 she was named ‘Woman of the Year’ by WIFTV.

Tracey’s education includes a radio and television degree from TMU, and both an MA and MBA from SFU. She appreciates opportunities to mentor, moderate, adjudicate or convene groups, and was a regular co-facilitator at Hollyhock Leadership Institute’s annual Media That Matters conference. She currently sits on the board of BC’s Motion Picture Production Industry Association (MPPIA) and SCALE’s Mission Circle.

A Canadian big-screen highlight that still stands out in Tracey’s memory is the 2017 DOXA premiere of Marie Clements’ The Road Forward. What a powerful night!